Matoon, IL Burger King
How Do I Trademark a Name?

Your trademark may be your most valuable asset and should be protected. The best way to protect your mark is to register it. You can register a mark with the United States Trademark Office, state trademark offices, and in other countries. The best approach depends upon your business and its future expansion. Trademarks in the […]

Trademark button
Why Do I Need a Trademark?

It can be your most valuable asset Forbes reported in 2017 that Apple’s trademark was worth $170 billion, representing 21% of the company’s market value. With Apple hitting $1 trillion in market value, it’s now worth around $210 billion. Other top valued trademarks are Google, Microsoft, Facebook, Amazon, and Coca-Cola. All having trademarks worth billions. […]

Copyright
What Is Copyright?

Copyright is a type of IP that gives owners the exclusive right to make copies of a creative work. Protection of copyrights attaches as soon as an idea is expressed in a form that can be reproduced under the Copyright Act. Copyrightable materials include literary or musical work, artwork and computer programs. Since copyright protection […]

3D illustration of rubber stamp with the words copyright and infringement over kraft paper background, Concept of intellectual property.
Copyright Infringement Can Sneak up on You

Copyright infringement occurs when you copy another’s creative work. Copyright law protects original creative works that can be reproduced or copied. A few examples of creative works that can be protected are images, videos, paintings, sculptures, books, articles, music, computer programs, and architectural drawings. The easiest way to avoid infringement is don’t copy. Easy to […]

Copyright Trap
Business Owners Beware: Catch Your Copyrights!

Copyrights are everywhere in business: articles, blogs, brochures, catalogues, images, websites, software, manuals, marketing materials, and more. They last for the life of the author plus 70 years, and for businesses, 95 years from the date of publication, or 120 years from creation, whichever comes first. Copyright Traps The trap is the deadline to be […]

Trademarks stamp
Business Owners Beware: Trademark Tips

Your trademarks can be the most valuable IP you own. Great care should be taken when choosing trademarks and care has to be taken to keep their value. First, you should register your trademarks with the United States Trademark Office. There are many advantages to having a federally registered trademark: Your trademark is presumed to be […]

Can You Post Your Own Photo?
Copyright Infringement of Internet Images

Are you using images on your website that you clipped from the Internet? Do you know for sure? Did you leave these decisions to your webmaster? Are you certain you have the rights to use these images? You might get a terrible shock. Copyright infringement is like swimming in a calm ocean and seeing black […]

Don't Clip & Paste Thumbnail
Don’t Clip & Paste!

It may be simple to cut and paste of a picture from the internet to get a project completed, to show someone an example, or even use for your work moving forward. However, the costs of cutting and pasting images with copyrights can sometimes prove to be EXTREMELY costly and potentially devastating to your business. […]

$2 Billion Patent Damage Award Against Intel
$2 Billion Patent Damage Award Against Intel

On March 2, a jury awarded VSLI more than $2 billion in damages against Intel for infringing two patents covering technology to reduce computer chip power consumption. Highlights The technology was never used by the patent owners. The patents were pulled off the shelf where they were collecting dust. A hedge fund, Fortress Investment, is […]